How poker affiliates make money

I’ve been aware for some time that I should get more into niche site as, to coin the popular phrase, ‘the riches are in the niches’.

Niche site selection is as much about personal expertise and interest as it is keyword research and after my first failed Four Hour Work Week muse attempt in the panorama printing space due to a lack of margin I’m now focussed on affiliate products with the highest commissions for the traffic I’ll be sending to convert.

Profit changes for social enterprise partnership models

Limited liability partnerships (LLP) – salaried partners

Currently, if an LLP carries on a trade or profession with a view to profit, then its members are treated as partners. However, finance bill 2014 will ensure that a salaried member of an LLP will be treated as an employee where the following conditions are met:

  • There are arrangements in place, where the member performs services for the LLP and it is reasonable to expect the amounts paid to the member are either fixed, or if variable are unaffected by the overall profit or loss of the LLP (“the disguised salary”).
  • That member does not have significant influence over the affairs of the LLP
  • That member’s contribution is less than 25% of the disguised salary which is reasonably expected to be paid in respect of the services.

Creative Travel Industry SEO – Link-building Ideas and Strategies

In the world of SEO, inbound-links are still the primary ranking factor responsible for the visibility of websites and their content in organic search results. Without great links – your site won’t rank significantly well for anything – and you will have to rely on other channels (e.g. paid-search, social media and ad-networks) to acquire targeted traffic and conversions.

In this post, Niall Ó Gribin from travel SEO specialists Digital Destiny Marketing looks at a number of scalable and creative strategies to build great links to your travel website in order to improve your organic search-engine rankings, in addition to increasing your brand exposure and bringing in leads and conversions.

The ski chalet website scam

I’m currently living in a ski chalet in St Martin de Belleville which is a small, unspoilt ski village where very few of the big ski companies operate. What’s been surprising is the large number of independent chalet operators managing just one or two chalets – at least 10 at last count – and even more surprising is the greater number of ‘agency’ websites that advertise these properties ‘on behalf’ of the owners.

Why I’m learning to love Google+

It depends upon the nature of your business, but Twitter and Facebook are more often than not the go to applications when it comes to social media engagement strategies; perhaps backed up with Reddit, Digg, StumbleUpon or some other directory as part of a content marketing strategy.

So where exactly does Google+ fit in?

What’s your ski niche?

How can your ski business succeed online when the big players such as Crystal Ski dominate in the search engines?

You have to niche down.

It would be a waste of money (and likely not possible) trying to out rank major tour operators for keywords such as “ski holidays”. Instead you need to go after what’s known as the long-tail keywords such as “ski instructor courses canada” for a ski course company such as Basecamp.

I launched snowbistro.com last December as a modern ski news site as well as offering internet marketing services to the ski trade so that smaller businesses could effectively compete online.

In time for next season I’ve re-launched these services as products that have a fixed price, are delivered by a set date and have no lock-in period for complete transparency, accountability and piece of mind.

Snowbistro offers:

Search Engine Optimisation – getting your ski site to the top of Google from £499/m
Content Marketing – keyword targeted content for your blog from £149/m
Google Adwords Management – making you more money from paid advertising from £199/m

So what’s your ski niche?

Selling a City: Leeds’ Grand Départ highlights big ambitions

grand-depart

The Tour de France’s much trumpeted Grand Départ from Leeds gave Yorkshire’s largest city a rare moment in the international sporting limelight. Well that was the plan. The weather may have played its part, but there’s no getting away from the efforts that those involved went to in a bid to promote their city and its surrounding region.

Publicity and the Tour go back a long way – all the way to 1903 in fact. That was when the great race was created as a way to boost the sales of the French sports newspaper L’Auto. But these days with a TV audience claimed to be in the billions, such exposure doesn’t come cheap.

Leeds City Council put up £3.6 million to stage the event, and it also underwrote a further £11 million in amalgamated grants from Government and other public sources. That’s a lot of tax-payers’ money!

And that level of investment begs the question, apart from a big bike race and a wild and occasionally wet weekend of partying, what has Leeds actually got for its money?

The answer is not entirely straightforward. The strategic thinking was that those funds would prime a more lasting wave of private-sector investment extending beyond a short-term rash of hotel bookings, extended bar tabs and hangover cures. But, for now at least, that bigger picture remains blurred. The record of legacy investments in the wake of events like this – the Olympics is an even more lavish example – is mixed to say the least.

Olympic Researcher Michael Duignan of Anglia Ruskin University, Cambridge admits the spin-offs from such mega events are not always what everyone imagines. Duignan insists, “The odds are often stacked against embattled local businesses, and seldom deliver economic return on investment”. Leeds is still waiting to see what the breakdown of their ROI might be.

What we can be sure of is that, even before the Tour hit town, Leeds had plenty to be positive about. And staging the event has put those plus points squarely in the international shop window.

The city certainly looks the part: there’s the shiny new First Direct Arena, an inspiring city centre Shopping development, and, more to the point, there are plenty of state-of-the-art new office complexes and business parks springing up all around what was once Northern England’s grim industrial heartland.

But Leeds it seems is grim no more. The award winning Leeds Valley Business Park, boasting technologically advanced, ecologically sound and employee-friendly facilities like the Goodman Offices in Leeds is just one example of the way the place has cleaned, greened and preened up its act.

Leeds does look ready for business. The city is a hub of hi tech and commercial activity and it is amongst the fastest growing cities in the UK. It is also ideally placed to make the most of current drives to move economic activity away from London. Clearly, Leeds is a place that is not afraid to put its money down in order to create a buzz about what it has to offer.

When you combine that sort of commitment with Leeds’ energetically pro-business civic leadership, the Grand Départ looks perfectly timed to signal the start of something far more substantial than simply the start of a bike race.

The takeaway message is loud, clear and lasting – Leeds means business.

Racing profits?

Have you ever tried out a system for horse racing betting? Many of us have and most of us have tried and failed. But many have succeeded – particularly since the advent of the exchanges which have, to a certain extent anyway, levelled the playing field for gamblers.

One way of taking whatever system you have developed to a higher level is via the Betfair racing app. This is a fully-automated gambling tool which has been developed from the ground up. It’s been created in compliance with the needs of Betfair gamblers and normal everyday punters have shaped the software with their feedback.

This has been an evolutionary process of constant improvement for over a decade which now means this is a peerless tool for racing gamblers.

The main focus of the Bot is one of automation. The tool gives gamblers full control over the app’s actions in a number of different ways.

There are, for example, five different methods of controlling what the software does with the Betfair bank. There is a stop at profit or loss feature, and you can work out potential betting gains with different combinations. What’s more – the software has been set up in such a way to enable you to leave the system on a fully automated basis for when you aren’t there. This makes it particularly useful for those of us with jobs which preclude us from keeping a close eye on the racing all afternoon.

All in all, this is a system you have to try before you buy – and to use in simulation mode to make sure you know how to use it and, perhaps more to the point, to make sure you can make a profit over and above the exchange’s five per cent commission on all winning bets.

The UK horse racing industry is enormous – and so are the potential profits if your system is good enough. But only you’ll be able to decide that for yourself – so good luck.